Case Studies
Our clients around the world are redefining what is possible in data science, analytics, and digital transformation. We partner with them at the intersection of technology and human ingenuity to unlock unseen potential, engineer new pathways for growth, and embed capabilities that endure. The result is not just better performance but entirely new ways of seeing, deciding, and building the future. Here’s what that looks like.
Case Studies
Our clients around the world are redefining what is possible in data science, analytics, and digital transformation. We partner with them at the intersection of technology and human ingenuity to unlock unseen potential, engineer new pathways for growth, and embed capabilities that endure. The result is not just better performance but entirely new ways of seeing, deciding, and building the future. Here’s what that looks like.
Helping a debt relief company achieve 5,900% lead lift with stable CAC
August 13, 2025 - As competition for customers intensified, this debt relief company didn’t just want more leads. The goal was to unlock growth at massive scale without breaking efficiency.
Reframing consumer finance storytelling with Unreal Engine
June 29, 2025 - In a crowded and costly ad market, this fintech didn’t just want another generic video campaign. The goal was to produce Hollywood quality at scale, fast and affordable.
Using advanced probability models to rewrite SaaS economics
May 3, 2025 - As customer acquisition costs continued to rise, the SaaS company didn’t just want short-term growth. The goal was to expand lifetime value and redefine efficiency completely.
Answering the Age-Old Question of “Lift” Using Synthetic Control
March 27, 2025 – As the client rolled out a $20 million state-wide campaign in Florida, the challenge wasn't just higher sales but proving true lift and isolating impact from market noise.
Subscriber Profitability in Streaming Services
Feb 13, 2025 - Starlab partnered with a streaming service provider to prove profitability by modeling true customer value. The project optimized pricing and retention, achieving a 3.5× LTV/CAC ratio.
Optimizing Case Acquisition for a Personal Injury Law Firm
Jan 22, 2025 - How a personal injury firm rebuilt marketing around signed cases, cutting cost per case by 35% and winning more six-figure matters through faster intake, smarter routing, and unified reporting.
Scalable Video Systems for SaaS Product Launches
Dec 10, 2024 - Developing modular video assets for cloud platforms with reusable visual systems, embedding analytics-driven creative into campaigns, and scaling production efficiency and consistency across launches.
Answering the Age-Old Question of “Lift” Using Synthetic Control
March 27, 2025 – As the client rolled out a $20 million state-wide campaign in Florida, the challenge wasn't just higher sales but proving true lift and isolating impact from market noise.
Subscriber Profitability in Streaming Services
Feb 13, 2025 - Starlab partnered with a streaming service provider to prove profitability by modeling true customer value. The project optimized pricing and retention, achieving a 3.5× LTV/CAC ratio.
AI-Powered Personalization in E-Commerce Marketing
Jan 22, 2025 - How a global retailer applied machine learning to decode buyer behavior and deliver tailored recommendations, achieving a 25% sales uplift through integrated customer analytics, generative AI, and data science.
Scalable Video Systems for SaaS Product Launches
Dec 10, 2024 - Developing modular video assets for cloud platforms with reusable visual systems, embedding analytics-driven creative into campaigns, and scaling production efficiency and consistency across launches.